Researchers have identified a series of psychological changes that occur when we wear certain clothes
We all take a little extra effort to look nice for specia... More...
Film-makers routinely use colour to exploit the emotions of their audiences
If you like movies you may have noticed that certain film genres always seem to... More...
Why do our brains associate the colour red with attraction and desire?
If you're single and in the dating game, it's incredibly important to make a good fi... More...
In the 1970s, scientists discovered a colour that seemed to exhibit an almost magical calming effect
Alexander Schauss, a psychologist from Tacoma, Washington,... More...
